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Wonka at VUE

'Get lost in a world of wonder'.

 

The Wonka campaign idea came from the team at EPAM and I was given the task of bringing it to life. The result is a fun, over the top visual spectacle taking nods from the film. I applied the treatment to in venue assets, across social, on house ads, web banners, email gifs and all relevant in-venue assets translated for international partners.

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With the floating animation of each individual letter, it was important I built the file for an easy  implementation of translated copy.

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This campaign is one I look back on fondly. It pushed me to think of out the box solutions. I really appreciate the opportunity I had to work on this, I believe it to be the point more trust was given to me after developing my skills since joining EPAM. From this campaign onwards I found myself working on the bigger activations and campaigns, some of which you can see in the case study page here.

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